Mandate
The primary planning, programming, coordinating, implementing and regulatory agency in the development and promotion of the tourism industry in the province.
Vision
Nueva Ecija shall be a globally competitive agri-tourism hub and nature adventure destination guided by an effective and operational marketing plan implemented by committed tourism stakeholders towards an improved quality of life.
Mission
Nueva Ecija Province shall be developed as a resource based, world class and sustainable tourist destination that shall generate investments, creates jobs and livelihood opportunities while continuously enhancing our sense of pride as Novo Ecijanos and Filipinos.
